Your Pipeline Growth Partner

Our Mission

We help small and mid-sized B2B tech companies and Consulting Firms accelerate sales pipeline growth by delivering high-intent booked meetings. Combining Outbound SDR and data-driven demand generation, we build a reliable client acquisition system for our clients to achieve sustainable revenue growth.

Our Story

plentyofsales started with a simple yet powerful mission: to help B2B companies generate consistent, high-quality leads and build scalable sales pipeline. We saw a common challenge—tech startups, SaaS companies, SMBs, and consulting firms had great products and services but struggled to find qualified leads, doing sales outreach for pipeline growth.

For the past year, we’ve worked directly with small and mid-sized businesses, helping them refine their sales development strategies, optimize outreach, and build predictable revenue pipelines. Through hands-on experience, we developed proven frameworks that move businesses from inconsistent sales cycles to structured, scalable revenue growth.

As demand grew, so did our vision. What started as a fractional sales operation is now plentyofsales—a specialized B2B Lead Generation & SDR-as-a-Service provider. We act as an extension of your in-house team, driving multi-channel outbound prospecting, demand generation marketing, inbound lead nurturing, and SDR management for smooth handoff of Sales Qualified Leads to your Account Executives—so you can focus on closing deals, not chasing leads.

Today, we help businesses accelerate revenue through a data-driven, tech-enabled approach to outbound sales and pipeline growth. Whether you need appointment setting, outbound prospecting, or full SDR outsourcing, we help you get leads for real sales opportunities.

How We Work

Our process is designed to do one thing exceptionally well—deliver high-quality, sales-qualified leads to your team so you can focus on closing deals and driving revenue. We take a hands-on, data-driven approach to pipeline growth through two core service areas: Outbound Sales Development (SDR-as-a-Service) and Demand Generation & Inbound SDR.

Outbound Sales Development (SDR-as-a-Service)

Our outbound sales engine is built to engage your ideal prospects across multiple channels and consistently deliver qualified meetings that match your sales criteria.

• We start by researching and refining your Ideal Customer Profile (ICP) to understand who your best-fit buyers are.

• Through multi-channel prospecting—including cold email, LinkedIn outreach, and cold calling—we connect with decision-makers where they are most active.

• Using advanced sales automation tools and intent data, we prioritize outreach to buyers already in-market for your solution.

• Our team runs lead nurturing and structured follow-ups, keeping prospects engaged until they’re ready to move forward.

• Leads are qualified using CHAMP or ANUM frameworks, ensuring only high-potential prospects make it to your calendar.

• Once a lead meets the criteria, we book the meeting directly with your sales team, ready for a productive sales conversation.

Demand Generation & Inbound SDR

For businesses investing in marketing, our inbound SDR support ensures your pipeline doesn't just fill up—it fills up with the right leads.

• We drive targeted demand generation through LinkedIn Ads and Google Ads, reaching high-intent buyers actively searching for solutions like yours.

• Our SEO-driven content strategies attract and educate your audience, generating organic interest and inbound inquiries.

• Every website, landing page, and campaign is optimized for lead conversion, not just traffic.

• We assess all inbound leads from website forms, content downloads, and ad campaigns, ensuring quality over quantity.

• Using the BANT framework (Budget, Authority, Need, Timeline), our SDRs qualify leads so that your sales team speaks only with those ready to buy.

• Once qualified, Sales-Qualified Leads (SQLs) are passed directly to your team, fully prepped and primed for the next stage in your sales funnel.